Genesis G90 Wingback Concept: A Preview of Future Luxury Sedans

January 14th, 2026 by

The future of Genesis is a notably bright one, especially considering how far the brand has come in just 10 years. The luxury brand’s decade-long legacy of innovation promises to continue forward with a strong lineup of stunning new models in the works, which are all part of the Genesis Magma program. And just recently, the Genesis brand revealed its first Magma production model, the GV60 Magma. Another model was also revealed: the G90 Wingback Concept.

Based on the Genesis G90 sedan platform, this concept vehicle immediately stands out from the rest with its elegant, elongated body style. Familiar yet distinct, the G90 Wingback Concept offers a fresh perspective on a grand touring wagon that we hope to see grace the streets in the near future.

You can count on your local Genesis dealership in Memphis, TN, to keep you informed about the latest releases and concept cars from the Genesis brand. If you’re as intrigued as we are about the Genesis G90 Wingback Concept, learn more below!

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Exterior Design: A Bold Take on Luxury Performance

The striking Genesis G90 Wingback Concept starts with an unmodified G90 platform and results in a grand tourer wagon body style, featuring its own take on details such as the Crest Grille, Parabolic Line, and Two-Line headlamps that Genesis is known for.

Its sleek, athletic body — enhanced by a rich, shimmering green paint color — is further complemented by custom 22-inch wheels paired with low profile tires that are set off by flared wheel arches, which create a wider stance for the vehicle.

Canards are placed on both sides of the large lower air intakes, and the front bumper is crowned with the Magma badge. In the rear, you’ll see a tailgate instead of a trunk, two spoilers, and a performance-inspired rear diffuser.

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Interior Design: Luxury With Hidden Power

As you would expect, the cabin of the G90 Wingback Concept offers signature Genesis luxury. You’ll find tasteful green Magma details throughout, from the seats and door trim to the steering wheel, dash, and console, that hint that there’s more to the G90 Wingback Concept than meets the eye.

The sporty seats come in a unique, quilted Chamude, which is a suede-like material, offering style and comfort the entire way, while an embroidered Magma logo finishes them off. The special attention to detail found in every Genesis model enhances the driver and passenger experience, and the G90 Wingback Concept promises to carry on that tradition.

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Why the G90 Wingback Concept Matters

With everything that the brand has achieved, it’s hard to believe that Genesis has only been around for 10 years. Its many accomplishments have left a deep impression in the automotive world and the G90 Wingback Concept is no exception. The G90 Wingback Concept reflects the future-forward focus of the Genesis brand, which never settles for the status quo.

This exquisite Genesis concept car offers just a taste of what’s to come, a reflection of what the brand is capable of and a movement toward a more diverse offering of luxury cars. We look forward to the reveal of future Genesis sedans and Genesis luxury sedan concept cars, expecting them to be no less than exceptional.

As a luxury car dealership in Memphis, Genesis Wolfchase helps drivers upgrade to new luxury and electric cars in Wolfchase and beyond. If you’re looking for a new Genesis in Memphis, such as the Genesis G90 luxury sedan, explore the available models we have in stock here at your local Genesis car dealer. We offer a large inventory of Genesis luxury vehicles in Tennessee, so discover your dream luxury car today!